As a producer and organizer of live music and cabaret events, nothing irks me more than going to a show and hearing house music that has zero to do with the event. Know what I’m talking about? Sure you do. Ever been to hear your friend’s indie rock band and the sound person blares loud
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Without promotion, something terrible happens…nothing! – P.T. Barnum A write-up in the newspaper or a television spot featuring your event can attract throngs of fans, boost ticket sales and make you appear like a “big name” even when you’re just starting out. It’s worth the effort. But everyone else is clamoring from press attention, so
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You planned for months and the big day is finally here. You fully anticipate a packed house. The nerves are setting in and you envision a line of yelling, frustrated patrons all the way around the block. Don’t worry; you got this. Make sure your box office is equipped with these 11 essential items and
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The bad news: From email newsletters to Facebook posts to the New York Times, the moment your prospective customers arise, they’re bombarded with things to read. You get a few mere seconds to hook ’em, which means your event description and website copy needs to be polished and punchy. The good news: You don’t have
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Just as there are tricks to the perfect sandwich (hint: fresh bread for one), there is a method to making your cooking classes rewarding and mmm-azing for both teacher and student. Not only can your class satiate your students’ thirst for new skills and knowledge, it can also raise money for causes. Seattle’s El Centro
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I booked my first punk show in 1991 at the tender age of 18, so that’s 23 years of experience booking shows. Crazy. A lot has changed. Nearly all communication was via phone or letters. Very few venues were keen on booking punk rock, so finding a venue (let alone an all-ages venue) was a
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We interviewed Vivienne Fuego, founder of Sacramento’s newest revue, The Golden Poppy Revue to find out how she got involved in burlesque, the challenges with her new endeavor and what audiences can expect to see at the Golden Poppy’s upcoming debut production. See “L’Amour—An Evening of Valentease,” Saturday, February 28 at the Colonial Theater in Sacramento.
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Social media continues to evolve and morph into our daily lives personally and professionally. Real-time sharing of photos, updates (tweets, posts, etc.) happen at all types of events. Here’s to using social media more strategically before, during and after events. 1. Instagram Dominates Visual Engagement The visual revolution is driven by mobile smart phones and
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Whether it rocked or rolled, 2014 is about to be history. Time to look to the year ahead. A deep gaze into a crystal ball and discussions with Brown Paper Tickets‘ event specialists indicate that 2015 is going to be a pivotal year for events. We narrowed it down to just 10 trends. 1. Alternative
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It has been awhile since our last Brown Paper Tickets guest post. The past few months have been a blur with lots of big things happening with Comedy Outliers. This year was very eventful in regards to the changes we experienced both good (being involved in the New York Comedy Festival) and bad (losing our main venue),
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