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Pricing Strategies for Online Events

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When venturing into the uncharted waters of virtual events, many new questions arise. Among these: How should I handle pricing? What kind of charges make the most sense with this new platform? Fortunately, there are many options. And best of all, they can be mixed and matched to suit your needs, maximize your returns, and
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How To Turn Your In-Person Event into an Online Event

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In just a matter of weeks, we’ve become accustomed to connecting screen-to-screen. Friends are hosting virtual happy hours. Late-night talk show hosts are cracking jokes from their kitchens. Kids are attending Frozen-themed birthday parties via video chat. When your fun is virtual, the wifi is the only limit. If your current in-person events are on
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7 Ways to Boost Attendance at Free Events

If you’ve ever planned a free public event, this will sound familiar. You promoted your event, got over 60 “yes’s” and the total attendance ends up to be about 5, including yourself and your dog. So you drag all the leftover food home and sob into the extra bottles of wine, wondering why so many
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How to Use Influencer Marketing to Promote Events

Influencers. The term conjures images of chic people who post perfect selfies (ahem #sponsored), travel the world for free, and stay in world-class resort hotels. As a JOB. Influencer marketing, as trendy as it may sound, is a serious promotion tool for events. It is gaining ground as the most effective way to reach millennials
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To Boost or Not? Beginner’s Guide to Facebook Advertising

When it comes to your events, should you boost a post or set up a Facebook ad campaign? Either way, in order to get some eyeballs on your event, you’re going to have to shell out some cash. Unless you have a super following of eager fans to like and share, simply posting your event
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3 Tips to Better Event Flyers

A well-designed event flyer is critical to your event’s success. You have to capture attention, provide all the necessary details, and visually show what your event is. Venngage, a tool that allows people to easily create flyers and infographics wrote this guest post to help event organizers create better event flyers. Read it and tweet
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3 Ways to Get Guests Talking at Networking Events

You’re hosting the mixer to end all mixers. Everything is perfect—the venue, the weather, and you’ve even managed to sell out. But the attendees are standing on opposite sides of the wall with their faces buried in their phones. No one is talking. It’s more awkward than a jr. high dance. The success of industry
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The Stress-Free Guide to Making Event Promo Videos

It’s 2019 and time to get real. Video content is no longer a “nice-to-have”; it’s a “must-have.” According to OptinMonster, video marketers get 66% more qualified leads per year. Imagine what a good video campaign can do for your ticket sales. Here’s a guide to creating a promo video for your event. Start with Solid
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12 Hottest Event Trends of 2019

Don’t you love the new year? 2019 will be the year of the pig, the year of living coral, the year of amazing events and big moments. Kick it off right with our annual trends list. 1. Fika Hygge made our 2017 event trends list and we’re happy to report the phenomenon of knits, candles,
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Don’t Ghost: 5 Best Practices for Canceling an Event

Fall and winter events are all sorts of magical. There’s the lighting, the warmth, the comfort food. But the season also brings the chance of inclement weather, the flu, and frustrating travel delays. If you have to cancel your event, let your attendees down easy. Here’s how to do it right: 1. Contact us immediately
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